About Us
RIA Systems: a legaltech SaaS platform that humanizes and scales the attorney–client journey with AI.
Public transparency about our business, product, and team. All critical details are published here for immediate verification.
Snapshot
- Legaltech SaaS, proprietary product (Briefing Jurídico)
- Operating in Brazil • Expanding to LatAm and the US
- Team: 11 people across engineering, AI, product, legal ops, and CS
- First angel round led by Marcelo Lombardo (CEO of Omie)
- Delaware LLC ready for international investment
Business Description
RIA Systems is a legaltech SaaS company. Our mission is to humanize and scale the attorney–client journey with AI.
We are a digital-native, product-led startup that operates exclusively with our own software (recurring SaaS model), and all eligibility and governance essentials are openly published on this page.
Our flagship product, Briefing Jurídico, runs on WhatsApp and delivers end-to-end intake and case management: AI SDR that qualifies clients, automatic legal brief generation, one-click petitions and contracts via the "Alfred" assistant, and post-sale case updates through direct court integrations (EPROC, ESAJ, PJe) — all tracked inside a built-in CRM.
Product
How it works
- Native WhatsApp assistant from first contact to ongoing management.
- Qualifies new clients with 8–12 smart questions.
- Automatically generates the legal brief from the conversation.
- Creates petitions and contracts in one click with "Alfred."
- Direct integrations with EPROC, ESAJ, and PJe for case updates.
- Built-in CRM with communication history, voice, and audio.
Users and stage
- Solo attorneys and small/mid-size firms in Brazil.
- Planned expansion to LatAm and the US.
- Product in production with hundreds of paying customers.
Team
Reinaldo Oliveira — Founder & CEO
Computer engineer and serial entrepreneur building productivity products for attorneys. Leads product, strategy, and go-to-market in close collaboration with law firms.
LinkedInLucas Moraes — CTO
Software engineer with experience in AI and scalable backends. Owns the Briefing Jurídico technical architecture, AI pipeline, and integrations.
LinkedInTeam size: 11 people across engineering, AI, product, legal operations, and customer success.
Investors and structure
In 2023, we received an $80k angel investment via a SAFE from Marcelo Lombardo, founder and CEO of Omie, one of Brazil’s leading business management SaaS platforms. Beyond the capital, Marcelo supports us on product strategy and B2B SaaS scale.
RIA Systems operates through two legal entities:
- RIA Systems LTDA, responsible for operations in Brazil;
- RIA Systems LLC, incorporated in Delaware (USA), prepared for international expansion and global fundraising.
Recognitions and programs
- Participant in the NVIDIA Inception Program
- Accepted into the AWS Startup Program
- Selected by Sebrae Startup SC
Traction and Market
- 800,000+ customer interactions processed on the platform.
- Recurring model with hundreds of paying customers.
- Addressable market: ~2 million attorneys in Brazil; expanding to LatAm/US.
Contact
Need more public evidence or additional links? Reach out and we will update immediately.
We keep this page current whenever material changes happen to our team or product so public information stays complete and easy to verify.
